Clever Alice is an elevated sample sale host with a focus on women's contemporary brands since 1996. We support independent  labels and established brands through our in-store and online sales. We have developed a loyal fashion forward customer base that trust us to bring in every season the best selection. Our boutique style shopping experience allows clients the opportunity to discover emerging designers from the world over, on sale at up to 80% off.

Through our online store and live stream events  we continue to support hard- to- find designers and cult like favorites brands, virtually  It is essential we reach a global audience and share our hosted designer's weekly offerings. Through a curated selection of online offerings and promoted social media pieces we are able to maintain our well established customer following in Chicago, New York , California and Asia.


Press coverage
"The roaring 20's followed the Spanish Flu of 1918. Let's hope history repeats itself and our next 10 years are roaring too."
Fashion retailer, Tamara Chaponot shares her views from the pandemic
The Fashion Market - February 01, 2021
"“We immediately started adding our inventory online,” she said. “We also live-stream our new collections, trying on and talking about each piece. Another very effective method has been FaceTime calls where we show new items one-on-one with our clients."
Creative Ways Small Businesses Stayed Open This Year
Go Banking Rates - March 24, 2021
Clever Alice Sample Sales
Chicmi - April 03, 2021
"“New Yorkers are the best part of being in the city. Their creative expression in how they dress, think and live is the inspiration that can’t be matched. The energy we get from our NYC shoppers is everything to us.”—Tamara Chaponot, owner"
The XX Factor: 10 Women-Owned Businesses in NYC
Red Tricycle - March 25, 2021
NYC Based Walter Baker is one of our clients go-to brands from leather moto jackets and flirty dresses
Every Soho girl's must-have brand. Our staple designer sample sale for the "off duty" crowd.
Bohemiam chic clothing from the South of France.
The brand with "cult-like" following , Porto is ultra modern women's wear line designed and made in San Francisco with Italian fabrics.
For press inquiries, please contact:
Tamara Chaponot
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