News / 2014 spring trends

Cindy and Johnny collection will be ON SALE at the next Pop Up Shop May 29 to June 1 at 845 West Chicago Ave

Cindy + Johnny is a contemporary line inspired by a passion for beautiful design.

Our collection is developed for the professional and social life of a busy modern woman. Cindy + Johnny designs simple but beautiful silhouettes created with specialty fabrics and statement prints. Our inspiration ranges from the runways to the streets. The backbone of our concepts are flattering dresses and tops that are feminine, modern, and fun. Cindy + Johnny: fashion forward and savvy.





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Margarita Saplala to head our next Chicago Pop-Up Shop May 29 to June 1 @ 845 West Chicago Ave


Margarita Saplala will have here line at our May 29 to June 1 Pop-Up Shop located at 845 West Chicago Ave. Corner of Halsted and Chicago.

Back in 2007 Clever Alice in River North carried her collection and we have been big fans ever since. We are more than excited to welcome her as a new designer to our Pop-Ups.

Doors open May 28 for a private night at 5pm. Please make sure to sign up on our email list to attend.

Public opening is May 29 to June 1 from 10 to 7




Margarita Saplala (born October 17, 1977) is a New York fashion designer and the head designer of her own clothing line. Born in Manila, Philippines, Saplala moved to Chicago with her family at the age of two. Having realized a love for drawing and painting at an early age, she decided to pursue a creative career. She enrolled in her high school's art classes and continued her studies at School of the Art Institute of Chicago. There, she completed a Bachelor's Degree in Fine Art, majoring in fashion design.

Saplala moved to New York and started as a freelance designer for larger corporations. After designing for Banana Republic, Gap, Guess and Halston Coats, she decided to pursue her own clothing line in 2006.

Upon launching her eponymous line, Saplala started with separates. She began working with mixed media such as prints and embroidery to create a collection of unique tee shirts and jersey dresses. In 2008, the line grew to include a wider selection of dresses in silk, with a sharper focus on her original prints. She sold her pieces to select boutiques in the U.S. as well as Barney's Co-op.

Saplala is known for her playful, yet uncomplicated prints and designs pieces for contemporary womenswear. She is currently working on her line and resides in Brooklyn


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List of designers at the NYC Pop-Up Shop April 24 to 27

clever alice Pop-Up Sample Sale

 April 24 to 27, 11 to 7 

France Display, 126 West 25th ST NYC.

Scores of under-the-radar and some favorite designers will be up to 75% off retail for 4 days only. Shop our on-line site for edited designer sales.


Super Trash

Founded by Olcay Gulsen, SuperTrash is a global fashion brand that has made accessible luxury a reality.
Company Overview
SuperTrash is a luxurious but affordable fashion brand that is sold in 24 countries across the globe and led by charismatic business woman Olcay Gulsen. Click to take a look at the latest collections or shop directly online:
d. Brand

d.brand started out as a denim brand that was introduced as an alternative to overpriced designer jeans. At the core of d.brand’s philosophy are these three elements; exclusivity, denim and affordability. Derived from this d.brand was able to create a new segment. Initially the exclusivity was kept by a strict distribution but as demands grew it had to change strategy. Today the exclusivity is maintained by the overall feel when buying a d.brand product that goes all the way from the production floor, to using the finest materials and having some of the most influential people as brand loyalist. It is all about the perfect fit



Since LEONA's debut in the spring of 2008, it has quickly gained a faithful following and is sold at more than two hundred of the most discerning and renowned retailers internationally. With celebrity fans like Taylor Swift and Giuliana Rancic, and sightings in Lucky, Elle and People magazines, LEONA is becoming one of the fastest growing contemporary labels in fashion today.

Tamasha Knits

Tamasha, a Persian expression meaning “joyful ruckus” captures the essence of our knitwear label. We create contemporary, innovative and stylish cashmere, cashmere blend, angora, merino wool, silk, banana and bamboo knits and accessories that are unique and fun.

Lauren Gold



KAS is a New York City based ready to wear label, founder and designer Kirat Anand launched KAS New York into the contemporary market in 2007, and since then they have been known for creatively blending neotraditional style with luxurious detail. Kirat combines the best of feminine and exotic ready to wear, into a sophisticated sensibility.



Small Trades

• Design and manufacturer cotton panel rib t-shirts from Pennsylvania
• Collection of Hand knits from bolivia
Small Trades is inspired by a photo story shot by Irving Penn in the 1950's documenting men and women representing tools of their trade. The first project under the "Small Trades" label is a collection of 100% cotton panel rib knit t-shirts made in a factory that is family owned and operated in the USA since 1907. We strive to design and create simple classic quality goods.





Contemporary tropical lounge wear. Inspired by and designed in Brazil.



Angelys Balek

I founded Angelys Balek in 2010 ( with sibling Ashley Balek and Childhood friend Jenista Prem ) after moving from London to New York to pursue my dreams of creating a fashion line. I will always keep you posted of my work. Its so nice to meet all of you who are following my updates.♥ ♥ ♥ AnGelyS BaLek


Luna by Josandra

 Luna by Josandra is a contemporary clothing brand that offers provocative and edgy styles. The collection is characterized by highly feminine, fluid styles, and takes pleasure in surprising details.



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Angelys Balek Spring/ Summer Collection of dresses will be up to 75% off at our Pop-Up Shop April 24 to 27

The inspiration from the original contemporary artwork of Claude Monet and the introduction of laser cut vegan leather, Angelys Balek brings together a unique sense of style and design to this latest collection. She describes “Upon My o My” as more feminine than her previous work. The collection was inspired by a sense of imagination and a theme of daydreaming about nature as seen in the collection’s prints and patterns. She hoped to convey a sense of “natural happiness” and used bright, cheerful colors that are representative of the different elements in nature. A recurring key motif in this collection is the use of PVC laser-cut shapes that are rendered into the material to make the geometric designs that are featured in both the day and eveningwear.

Prints are influenced by Monet’s “Water Lilies” colors used in the paintings as well as a feeling of water in motion to recreate the designer’s own artistic interpretation. Drawing on her background in art design, she uses special techniques such as pen drawings to create her prints. Acrylic finishes resemble the appearance of both oil and watercolor to create water-like, textured prints.

Our Pop -Up Shop is Open April 24 to 27 , 11 to 7, at France Display 126 West 25th street in NYC

Scores of designers collections will be up to 75% off


Please RSVP if you wish to attend and add your email address to our list

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