News / spring designers

Cindy and Johnny collection will be ON SALE at the next Pop Up Shop May 29 to June 1 at 845 West Chicago Ave

Cindy + Johnny is a contemporary line inspired by a passion for beautiful design.

Our collection is developed for the professional and social life of a busy modern woman. Cindy + Johnny designs simple but beautiful silhouettes created with specialty fabrics and statement prints. Our inspiration ranges from the runways to the streets. The backbone of our concepts are flattering dresses and tops that are feminine, modern, and fun. Cindy + Johnny: fashion forward and savvy.





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Tamasha knits will be up to 75% off our Spring Pop-Up Shop April 24 to 27 @ France Display 126 W. 25th st NYC

Tamasha, a Persian expression meaning “joyful ruckus” captures the essence of our knitwear label. We create contemporary, innovative and stylish cashmere, cashmere blend, angora, merino wool, silk, banana and bamboo knits and accessories that are unique and fun.


Clever Alice is a mobile market place that "pop-ups" every season to host sample and overstock sales from under-the-radar designers from the world over.

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Luna will be at our NYC Pop-Up Shop April 24 to 27 @ Up to 75% off retail. Opens at 126 West 25th street in Chelsea

Josandra Armillas is the designer behind the namesake collection Luna by Josandra. A New York native, Josandra spent her formative years in Manhattan’s West Village, studying art under the tutelage of her mother, a lingerie designer for Christian Dior, and dance at the Joffrey Ballet. After graduating from Parsons School of Design, Josandra worked with Catherine Malandrino and J Mendel before launching a line of edgy, provocative, yet affordable designs in Spring 2008. The collection is characterized by highly feminized, fluid styles, and takes pleasure in surprising details: the never-before-seen print, the delicate pleat, the perfect drape-elements that transform clothing into wearable art.


Clever Alice is a mobile market that hosts sample sale pop-ups every season. You can also shop online "flash sales" at up to 75% off at


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Leona Collection ON SALE at the POP-UP SHOP

  Described by Elle Mgazine as “Whimsically youthful with a pinch of Southern sophistication. We are smitten.”



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The Abi Ferrin motto is Fashion with Freedom and Purpose, which comes full circle as a hand-made element is included on every Made in the USA garment. “


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Limited Torula Handbags at the clever alice POP-UP SHOP


Torula is an up and coming British brand that was founded by Emeline Coates in 2008. The collection of handbags will be at the clever alice Pop-Up Shop opening March 21 to the 30 at 17 e. Pearson in Chicago. Limited to only 24 bags at a private sale price of $70.00 each. Torula bags can be found starting at $200 and up in Paris, Milan and London.

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Introducing Designer Oleana Dats' at the Pop-Up Shop


Introducing Designer Oleana Dats' at the Pop-Up Shop

Shop the collection of dresses all on SALE starting March 21st to the 30th at clever alice Pop-Up Shop- 17 East Pearson in Chicago.

A SAIL is the most romantic dress that a Human presented to the Sea.
Sail is a symbol of aspiration to the new shores, to unexplored, and therefore to freedom and romance. It is a sign symbolizing wind, creative gust and motivation to the action.
A sail personifies the element of air, the strength of mind.
In modern human adult or child, pragmatist or dreamer, the sails are associated with journey, romantic dreams and overseas wonders.
And even simply his form, coming up in imagination draws the bright pictures of exotic flowers, dream-lands, overwhelms with a hope in anticipation of the implementation of the dreams.
A sail is the attribute of Fortune (in Antiquity, as well as in the Epoch of Renaissance) - she is inconstant as wind, constantly changes as a fashion. Depending on wind a sail changes a form and mood, same as a woman.
Like Fortune depending on changes in circumstances or simply from a change in mood she is ready to change the silhouette embodying harmony with her own inner world in order to achieve her goals.
The inspiration for the cut is not only sail as mood, but also as a form of sail as well as variations on this theme.
Fabrics such as Viscose, Cotton and Lawn provide exceptional comfort on hot summer day. Exclusive prints shall free your fantasies.

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Kelly Austin

Even as a child, Kelly Austin had a keen awareness of patterns in the world around her—fern leaves, her dad's ties, tree bark, the glowing fish tank in the family room. She'd sit on the floor for hours, flipping through her mom's wallpaper and fabric swatch books, mesmerized by the repeating shapes and waves of color.

At Arizona State University, Kelly weaved, dyed, screen-printed, and embellished her way to a Bachelor of Fine Arts degree in Fibers, deepening her love of all-things textiles. A chance to earn a second degree in fashion design at FIDM brought Kelly to Los Angeles, where she then stayed, working on the design teams for established California brands like Ella Moss/Splendid, True Religion, and BCBG. It was also here that her infatuation with Southern California's breezy sense of style was born.

Nombre was developed out of Kelly's drive to create a brand around that aesthetic—fusing the effortless chic of soft, drapey fabrics, the bohemian exoticism of nature-inspired prints and color blocking, and the more sophisticated tailoring of her high-fashion background. The line is an updated approach to the classic tunic, adding high-end details in the sewing, trims, and overall shape while respecting the garment's inherent summertime ease. The goal is to create a product that looks and feels beautiful, but in machine washable fabrics and at a price point that appeals to a wide customer base.

Kelly's love of L.A. has kept her here for going on 8 years now. She currently resides in the appropriately eclectic nook of Silver Lake with her darling husband Matt—and, on most days, the neighbor's cat, Carlos.


Opens March 2oth to the 30th

17 East Pearson, Chicago

Find over 35 designers up to 75% off current collections


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Wendy Katlen from Los Angeles will be ON SALE at our POP-UP SHOP Opening March 20th to the 30th.


Wendy Katlen, a Los Angeles based designer, is well known for designing garments with intricate details and exquisite colors. Created in 2007, Wendy has realized her lifelong dream of owning her own design house.

Wendy Katlen’s collection is well known for its tops, dresses and jackets in unique fabrics. The collection is full of little surprises found within each garment. Wendy’s inspiration comes from her exploration and knowledge of vintage books, magazines and flea market finds. She puts considerable thought into the specific details of each garment such as special embroideries, retro ribbons and vintage inspired trims. The result is an amazing collection of items, ranging from sweet and simple to sexy and sophisticated, that can easily be added to any woman’s wardrobe.

For more clever alice POP-UP SHOP/ Sample Sale details go to!/CleverPopUP/app_100265896690345

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Totem Collection of natural paradise beach dresses on sale at the Pop-Up Shop

Clever Alice Pop-Up Shop opens March 21st to 30th at 17 East Pearson, Chicago 

Natural paradises. Our inspiration comes from the beaches, pool parties at the sunset and celebrations at the seaside, lighted up by the moonlight. Relaxed and spontaneous ways of dressing and natural elegance compose a delicate and sophisticated collection. Our collection talks about lightness, transparency and fluidity. We introduce the chiffon, which is similar to the silk. In addition, we will have silk crepe, 100% silk and the cotton silk. These fabrics bring sophistication and modernity to the collection. We are in love with these textures! This summer will have a new category of products called "beach dress": short pieces in light fabrics in wide modeling, printed or plain that can be used after beach or at the pool parties.
The colors of pink, aqua green, toffee and white give freshness to the pieces. Silk chiffon or viscose rayon gives sophistication. Tunics, party dresses and silk dress shirt. The collection is inspired by the nature and Hawaiian lifestyle. Some prints are made of hibiscus, birds and butterflies. Classic colors like white, navy and red.
Graphic prints with a retro style and Californian vintage colors, like the greenish blue and aqua green, lighted up by the red color. We also bring traces of silver and gold in black prints, creating pieces to the fresh spring nights. Voil and rayon create a sophisticate and lighted pattern which predominate the low neck, tunics, light pantaloons, party dresses and silk shirts.
The collection is for the women who search for the fullness within the simple things in life as a walk out of doors and a daytime at the beach.


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